my oregon story


the company

Our early exposure to Rogue River lore came in the writings of Zane Grey. His accounts of this wild river, among his most famous, left a lasting impression on us. Today, through our company, White Water Warehouse, we strive to keep the legacy of this protected river alive in the minds and hearts of our guests.

When you love your work, it is said, your work loves you. Being a part of Oregon’s outfitting community is a dream realized. We love what the raw, wild beauty of the river can do for the human spirit. Rafting, paddling, hiking, camping, and laughing on the river soothe and refresh an urban soul. Many of our guests tell us the Oregon wilderness experience changes their lives forever. Conversely, time with guests, changes ours.

Joyce and I share an Oregon ancestry that stretches back into the early 1800’s. So, our family has long lived off the bounty of this beautiful state we call home. Proudly, we continue the tradition of sharing Oregon’s unique natural features—its crystal-clear streams; its craggy geology; its pure, organic foods; even its excellent wines. All impress and impart memories to our guests who, while they may live far away, never really leave here.





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